CREOpoint

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Jean-Claude Goldenstein

CREOpoint launches three powerful products to help with reputation management, competitive intelligence and marketing communications planning


Looking to decrease reputation risk and increase your market share? CREOpoint Insights offer cost-effective solutions enabling you to efficiently invest in your digital real estate presence.


You could benefit from a better understanding of discussions about your brand, competitors or topics of relevance in targeted communities. CREOpoint offers three powerful products to help you with reputation management, competitive intelligence and marketing communications planning.


I. Reputation management: Who is talking about us, and what are they saying where we are not listening? 






With or without you, prospects, cynical customers, rogue employees, competitors and world at large freely share their thoughts about you, and without much accountability.



You have been taken out of the driver’s seat regarding your good name and are no longer in control of your message. 7 out of 10 global executives fear for their online reputation as online risks grow (Weber Shandwick). You can mitigate these risks.


The first step is to comprehensively assess the situation thanks to our BrandMonitor report. It leverages our proprietary capability to access and then focus on key sources to find out what is being said about you in press feeds, websites, blogs, Twitter, Google Buzz, Yahoo forums, LinkedIn answers and network updates, FaceBook Fan Pages and group walls, YouTube, Digg and CREOpoint.


A brand is the sum of all conversations. Three business days after your online order, our initial BrandMonitor Report will provide you with up to 1,000 searchable online mentions of your organization in 4,000 CRE-relevant sources.  How else would you mine over 10,000 daily online conversations that can’t even all be found with Google alerts?





Our Executive Summary includes the percentage of the total number of posts over time, most positive posts, negative posts you may want to act on, and identifies influencers who matter. You can then focus on engaging with relevant people, communities and conversations.


                                               % total of posts mentioning the brand



At $995 per BrandMonitor report, you will also receive a 30 minute call to discuss the report at your convenience in the week following receipt. Don’t leave your reputation up to the roll of a dice, click here to buy.




"It takes 20 years to build a reputation and five minutes to ruin it. If you think about it, you'll do things differently"

                                                                         - Warren Buffett




II. Competitive intelligence: What can we learn about our competitors’ social media initiatives and relative weaknesses that will help us differentiate and take market share from them?


Within 3 days of your order, we will develop our Competitive Monitor Report with up to 1,000 recent online mentions for your key competitor in over 4,000 CRE-relevant user generated sources.


The executive summary includes summary table, best practices, relevant examples and percentage of the total number of posts over time.


From insights about what customers love or don’t love about a competitors offering to who is engaged in the community on behalf of the competitive brand, conversations can tell you a ton.  $995 per report per competitor. You could order by clicking here.

 





III. Marketing Communications Planning:
How do we find the true influencers by topic and focus/manage our outreach efforts?


Tired of wasting your time? Tell your story to key influencers after you know what matters to them.


You know the importance of influencers and their weight in building trust or authority among a group.  


Depending on up to three topics of interest to you (e.g, your brand, service line, product type, market, target etc., for $995 we will deliver our Influencer Monitor Report, which will include a list of specific influencers ranked by level of influence. Buy now by clicking here.
 



IV. Next steps


CREOpoint Insights
is the  only product developed by CRE professionals exclusively for CRE professionals. For more information, including benefits and how to order please download the pdf below or contact me on my cell +1 914 310 4189 or jcgoldenstein@CREOpoint.com.


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