We feel it is most effective to support those organizations with an active, on-the-ground presence in Haiti and where the money you contribute goes to a direct assistance provider.

- The Red Cross (for disaster management specialists). The American Red Cross generated $7 million within 24 hours by offering an option to text message « Haiti » to 90999 for $10 donations, setting a record for mobile donating. You could also donate through Apple iTunes.
- Doctors Without Borders (treating people on the ground and in an inflatable hospital)
- Action Against Hunger (safe water and sanitation)
- Hope for Haiti (medical supplies and construction materials)
- Closer to our industry you could consider Habitat for Humanity, the ULI Disaster Relief Fund or the Built Environment Action Register or the Global Housing Foundation.
- Still not sure? You can also check out charitynavigator.org or donate some of your airplane miles and hotel points.

Do something now! I was in Chennai, India after the tsunami and saw first hand what these organizations were able to achieve; but they need our support. Thanks, JC Goldenstein CREOpoint Founder

PS: You could also ask your friends to do the same after they have checked out updates from this crowdsourced real time crisis map and on Wikipedia (building and infrastructure damage, living conditions and ongoing rescue actions)